Jordan Thompson

Brand & Visual Identity Designer

About the author

Jordan creates memorable brand experiences through thoughtful design. With 7 years of experience in branding and packaging design, Jordan has worked with startups and established brands to create cohesive visual identities. Jordan is a graduate of Rhode Island School of Design.

digital marketing challenges

Overcoming Challenges in Digital Marketing Strategies

Explore common challenges in digital marketing and discover effective strategies to overcome them. Learn how to adapt, measure ROI, and maintain brand consistency.

Oct 28, 2025 10 min read

pay-per-call marketing

Top Pay-Per-Call Marketing Strategies for Success

Discover top pay-per-call marketing strategies to drive high-quality leads and improve ROI. Learn about mobile optimization, channel diversification, and more.

Oct 24, 2025 7 min read

comparative advertising

The Impact of Comparative Advertising on Consumer Perception

Explore how comparative advertising shapes consumer perception. Learn about the strategic advantages, psychological effects, and potential risks for brands in digital marketing.

Oct 24, 2025 6 min read

sleeper effect

Understanding the Sleeper Effect in Persuasion: A Comprehensive Review

Explore the sleeper effect in persuasion and how it applies to digital marketing. Learn how to craft messages that resonate over time, even from initially doubted sources.

Oct 21, 2025 10 min read

pay-per-call marketing

Exploring the Pay-Per-Call Model in Marketing

Discover the pay-per-call marketing model: how it works, its benefits, strategies for success, and how it fits into your digital transformation roadmap. Learn how to drive high-quality leads and improve ROI.

Oct 20, 2025 5 min read

pay-per-call strategy

How to Develop a Pay-Per-Call Strategy

Learn how to develop a pay-per-call strategy that drives high-quality leads and maximizes ROI. Discover niche selection, call tracking, and traffic optimization techniques.

Oct 17, 2025 6 min read

digital marketing strategies

Top 7 Types of Digital Marketing Strategies

Explore the top 7 digital marketing strategies every brand manager and CMO needs to know in 2025. Drive growth with SEO, PPC, content, social media, and more!

Oct 16, 2025 14 min read

pay-per-click advertising

Understanding Pay-Per-Click Advertising in Digital Marketing

Explore the world of pay-per-click (PPC) advertising in digital marketing. Learn how PPC works, different ad types, and strategies to maximize ROI. Perfect for brand managers and CMOs.

Oct 14, 2025 8 min read

programmatic advertising

Key Differences Between Programmatic and Native Advertising

Understand the key differences between programmatic and native advertising. Learn which strategy aligns with your digital transformation and marketing goals.

Oct 12, 2025 9 min read

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