Jordan Thompson

Brand & Visual Identity Designer

About the author

Jordan creates memorable brand experiences through thoughtful design. With 7 years of experience in branding and packaging design, Jordan has worked with startups and established brands to create cohesive visual identities. Jordan is a graduate of Rhode Island School of Design.

pay-per-click advertising

Understanding Pay-Per-Click Advertising in Digital Marketing

Explore the world of pay-per-click (PPC) advertising in digital marketing. Learn how PPC works, different ad types, and strategies to maximize ROI. Perfect for brand managers and CMOs.

Oct 14, 2025 8 min read

programmatic advertising

Key Differences Between Programmatic and Native Advertising

Understand the key differences between programmatic and native advertising. Learn which strategy aligns with your digital transformation and marketing goals.

Oct 12, 2025 9 min read

pay-per-call

Exploring Pay-Per-Call in Digital Marketing

Discover the power of pay-per-call marketing in digital strategy. Learn how it works, its benefits, and how to integrate it into your marketing campaigns for better ROI.

Oct 10, 2025 6 min read

location-based advertising

Location-Based Advertising: An In-Depth Exploration

Explore location-based advertising: strategies, technologies, and benefits for brand managers and CMOs. Learn to target local audiences effectively and ethically.

Oct 7, 2025 8 min read

native advertising strategy

A Comprehensive Guide to Native Advertising

Unlock the power of native advertising! This guide dives deep into strategies, examples, and best practices for brand managers & CMOs. Learn to ethically boost engagement & ROI.

Oct 5, 2025 5 min read

location-based marketing

What is Location-Based Marketing? The Complete Guide

Unlock the potential of location-based marketing! This complete guide covers strategies, technologies, implementation tips, and best practices for effective LBM campaigns.

Sep 30, 2025 12 min read

digital marketing strategy

Key Components of a Successful Digital Marketing Strategy

Explore the essential elements of a successful digital marketing strategy, from SEO to content, and learn how to adapt to the changing digital landscape.

Sep 24, 2025 7 min read

7C framework digital marketing

Exploring the 7C Framework of Digital Marketing

Unlock the power of the 7C framework in digital marketing. Learn how Customer, Content, Context, and more drive successful digital strategies and boost brand engagement.

Sep 22, 2025 1 min read

digital marketing strategy

Digital Marketing Strategy Frameworks for Business Growth

Explore essential digital marketing strategy frameworks like RACE, SWOT, and the Marketing Funnel. Learn how to implement them for business growth and success.

Sep 21, 2025 9 min read

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