Marcus Rodriguez

Creative Director & Design Lead

About the author

Marcus is an award-winning designer with 10+ years of experience in UI/UX and product design. His work has been featured in Design Week and Core77. He leads our creative team and specializes in creating user-centered designs that drive results. Marcus is a graduate of Art Center College of Design.

digital marketing strategy

Digital Marketing Strategy 101: A Comprehensive Framework for Success

Learn how to build a comprehensive digital marketing strategy. This guide covers audience definition, channel selection, and ROI measurement for optimal results.

Sep 3, 2025 6 min read

digital transformation

Navigating Digital Transformation or Facing Stagnation? Addressing Status Quo Bias in Strategy

Learn how to identify and overcome status quo bias in your digital transformation strategy to drive innovation and avoid stagnation. Practical strategies for brand managers and CMOs.

Aug 31, 2025 10 min read

strategic thinking skills

Defining Strategic Thinking: Skills, Examples, and Steps

Unlock strategic thinking: skills, examples & steps for brand managers & CMOs. Master digital transformation, marketing strategy, and business digitization.

Aug 24, 2025 10 min read

digital transformation trends

The Future of Digital Transformation: Trends for 2025

Explore the top digital transformation trends for 2025, including AI, cybersecurity, and sustainability. Discover how these trends will impact businesses and how to prepare.

Aug 21, 2025 11 min read

AI personalization

AI-Powered Content Personalization

Discover how AI-powered content personalization boosts customer engagement, increases conversions, and optimizes marketing ROI. Learn to implement AI effectively and ethically.

Aug 13, 2025 6 min read

digital transformation ethics

Ethical Considerations in Digital Transformation

Explore ethical considerations in digital transformation for brand managers and CMOs. Learn to navigate data privacy, AI bias, and employee well-being for responsible growth.

Aug 11, 2025 4 min read

AI personalization

Unlock Hyper-Personalization How AI Transforms Marketing

Discover how AI personalization revolutionizes marketing. Learn about data analysis, customer engagement, ROI, ethical considerations, and future trends.

Aug 8, 2025 7 min read

digital transformation ROI

Decoding Digital Transformation ROI A Practical Guide for Brand Leaders

Learn how to measure and maximize the ROI of your digital transformation initiatives. This guide provides practical strategies for brand managers and CMOs.

Aug 7, 2025 7 min read

digital transformation ROI

Unlock Digital ROI How to Master Transformation Measurement

Learn how to accurately measure the ROI of your digital transformation initiatives. Discover key metrics, best practices, and real-world examples to maximize your returns.

Aug 1, 2025 8 min read

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