Technology · National
How to get featured in Ars Technica
Getting featured in Ars Technica: how its expert staff covers tech, science, and policy, where tips and press releases go, and why guest posts are not offered.
- Website
- arstechnica.com
- Owner
- Condé Nast
- Lead time
- News: same day. Reviews and features: weeks, depending on testing and reporting.
- Last verified
At a glance
Audience. Technically sophisticated readers, including engineers, IT professionals, scientists, and enthusiasts who expect depth and accuracy.
- AI
- Biz and IT
- Security
- Science and space
- Policy
- Cars
- Gaming and culture
- Health
- Staff reporting
- Staff writers and editors with deep subject expertise cover sections including AI, Biz and IT, cars, culture, gaming, health, policy, science, security, space, and tech, plus long features and reviews.
- Contributed articles
- No public guest post or contributor program for companies or executives.
- Opinion and op-eds
- No public op-ed route. Analysis and opinion come from Ars staff.
- Press releases
- Ars Technica's contact form has a department for tips, suggestions, and press releases. Releases inform reporting; they are not republished.
Pitching Ars Technica, step by step
Use the staff directory and recent bylines to find the writer who covers your subject.
Pitch with technical substance: specs, benchmarks, papers, methodology, or primary documents.
If you cannot identify a writer, submit through the contact form and choose the tips, suggestions, and press releases department.
Offer engineers or researchers who can answer detailed technical questions.
For products, offer review hardware or access with enough time for real testing.
How Ars Technica decides what to cover
Ars Technica has served technical readers since 1998, and its staff is known for subject expertise and for covering beats in depth. Sections include AI, Biz and IT, cars, culture, gaming, health, policy, science, security, space, and tech. It is published by Condé Nast.
What gets covered is technically meaningful news. A new chip architecture, a significant vulnerability, a court ruling that changes how platforms operate, or peer-reviewed research all fit. A product launch earns attention when there is something real to test or explain. Ars also has an active reader community, and readers are quick to challenge weak claims, which shapes how carefully writers handle company statements.
How to pitch Ars Technica
Find the writer first. The staff directory lists writers and editors, and recent bylines show who covers what. Send a short, specific pitch with the material that lets them evaluate it: data, a paper, benchmarks, documentation, or access to the people who built the thing.
If you cannot identify the right person, use Ars Technica’s contact form. It has a department labeled tips, suggestions, and press releases. A separate department handles press inquiries and PR about Ars itself, so choose carefully.
Expect scrutiny. Ars writers often seek outside experts, read the underlying research, and test products themselves. A pitch that holds up to that will do better than one that relies on adjectives.
Contributed articles and op-eds
Ars Technica does not publish a public program for guest posts or op-eds from companies or executives. Bylined analysis and opinion come from its staff. The best way to get an executive’s view into Ars is as an expert source in a story, which requires real expertise and a willingness to answer hard questions on the record.
Frequently asked questions
Does Ars Technica accept guest posts?
No public guest post or op-ed program exists. Coverage comes from Ars staff.
Where do I send a press release to Ars Technica?
Send it to the relevant writer, or use the contact form and select the tips, suggestions, and press releases department.
Can you pay to be featured in Ars Technica?
No. Editorial coverage is not for sale. Advertising is handled separately by the business side.
Earning Ars Technica coverage depends on technical substance and spokespeople who can defend it. A PR-led approach to media relations prepares that material and those people before the first pitch goes out.
Mistakes that get pitches ignored
- Marketing language and unsupported performance claims. Ars readers and writers check the numbers.
- Sending guest articles or thought leadership drafts.
- Using the press inquiries option to pitch stories. Pick the tips and press releases department instead.
- Withholding technical detail or a knowledgeable spokesperson.
Keep going
Related outlets
Sources for this profile (3)
Profiles describe public editorial processes and are reviewed periodically. Digitize is not affiliated with Ars Technica. Spot something out of date? Email [email protected].