Case studies
Coverage placed. Numbers counted.
Six case studies below. Three are real GetDigitize client engagements with permission to publish. Three are team portfolio pieces our creative director led at a prior shop. We mark the difference clearly so you know exactly who did what.
All six
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Three client engagements. Three team portfolio pieces. Every page labels which is which.
GetDigitize client engagements
Work we did for real clients, with permission to publish.
LOCAL OPERATOR · HVAC · 2024
Apex HVAC Houston: page two to AI Overview in six months
A 7-location family-owned HVAC shop outpaced a VC-backed rival. Jumped from page 2 to position 2 for "AC repair Houston," cut a 4,200 dollar Yelp spend to zero, got cited in AI Overviews for 4 of 7 tracked queries.
Read case studyDENTAL GROUP · LOCAL · 2024
BrightSmile Dental: 41 percent more new-patient bookings
A 12-clinic family-owned dental group was losing a comparison-shopping war to a VC-backed DSO. Nine months of regional press, creator work, and GEO moved new-patient bookings up 41 percent. Two acquisition offers followed.
Read case studySERIES A SAAS · 2024
Northbeam AI: a Series A launch with three TechCrunch beats
A 22-person AI infrastructure startup had been ghosted by six reporters for six months. We reworked the angle, briefed three TechCrunch beat reporters on embargo, and landed a feature plus two follow-ups. GitHub stars went 800 to 14,000 in 30 days.
Read case studyTeam portfolio (prior agency work)
Creative work our team led at prior shops.
The three campaigns below are not GetDigitize client engagements. They are campaign concepts our creative director Priya Mehta led during her twelve years at boutique creative shops in Los Angeles, before joining GetDigitize in 2023. We include them because the craft is the same and the outcomes are instructive.
TEAM PORTFOLIO · CPG · 2021
Coca-Cola: a summer micro-moments concept for Gen Z
Declining summer share among Gen Z. The team built an out-of-home, creator, and UGC concept rooted in small summer moments. Result: roughly 190M earned impressions and a 12 percent lift in unaided awareness in tracked markets.
Read case studyTEAM PORTFOLIO · CONFECTIONERY · 2020
Nutella: "Love you as much as I love Nutella"
Brand love was high, but purchase frequency among 25 to 34s was flat. An emotional storytelling campaign across OOH, social, and PR lifted repeat purchase 14 percent and earned roughly 85M impressions. ADC shortlist that year.
Read case studyTEAM PORTFOLIO · QSR · 2019
Starbucks: the latte smile campaign
Differentiating a chain latte from rising local-coffee competition. The team centered the campaign on barista micro-interactions, mixing UGC, influencer, and a contest mechanic. Engagement on barista content lifted 22 percent and the promo window added 3M new app users.
Read case studyBefore you read them
Common questions about this page.
Are these all real case studies?
Every client engagement on this page is real, with written permission to publish. The three brand-name pieces (Coca-Cola, Nutella, Starbucks) are team portfolio work our creative director Priya Mehta led at a prior Los Angeles shop. We label those clearly as team portfolio, not GetDigitize client engagements.
Why are some labeled team portfolio and not GetDigitize clients?
Because we would rather be honest. Our team has 30 combined years of prior agency experience. Some of that work is too good not to show, but it was done before GetDigitize existed. We mark the difference on every page so a potential client knows exactly who did what and when.
Can I talk to a reference from one of these companies?
For our GetDigitize clients (Apex HVAC, BrightSmile Dental, Northbeam AI), we can arrange a reference call after the intro call. We ask you to sign a one-page NDA first since our clients do not want to repeat themselves for browsers. For the team portfolio pieces, references are not available because those engagements happened at prior shops.
How long does a typical case study engagement take?
Launch projects run four to six weeks from kickoff to the first placement. Monthly retainers show the first placement inside 30 to 45 days. Local Operator Packages (HVAC, dental, multi-location) start to move the AI Overview needle at 60 to 90 days because GEO compounds slower than press.
What does it cost to run something like these?
Launch Campaigns start at 4,500 dollars. Monthly retainers start at 3,500 dollars per month. Local Operator Packages run 2,500 to 6,000 per month depending on location count. The Apex and BrightSmile engagements on this page were both between 4,500 and 5,500 per month. Northbeam started with a launch project and converted to a monthly.
Could you replicate one of these outcomes for us?
Maybe. The intro call is 30 minutes and we will tell you straight whether the angle is there. We say no about a third of the time. If the answer is yes, we give you a named target list and a week-one plan inside five business days.
Do you have case studies in other industries not shown here?
Yes. We have worked with D2C beauty brands, regional restaurant groups, a Series B cybersecurity company, and two medical device startups. Those case studies are under NDA. We share them in the intro call on request.